MATADERO MADRID CENTRE FOR CONTEMPORARY CREATION

Cookies Policy

In compliance with Spanish law governing the use of cookies in relation to the provision of electronic communications services, set out in Royal Decree-Law 13/2012 of 30 March, we hereby inform you of the cookies used on the website of Madrid Destino Cultura, Turismo y Negocio S.A. entitled mataderomadrid.org (hereinafter, "the Website") and of the purpose of their use. Similarly, Madrid Destino informs you that by using the Website, you agree to the use of said cookies.

What are cookies and what are they used for

A cookie is a file that is downloaded to your computer, tablet, smartphone or any other device when you access certain websites. Among other purposes, cookies enable a website to collect and store information about the browsing habits of a particular user or his or her device, and, depending on the information contained in the cookies and the way in which the device is used, they may also be used to recognise the user.  Cookies cannot damage your device in any way. In fact, when cookies are active, they actually help to identify and resolve potential errors.

Identification of cookies

In the text below, cookies are classified into various categories. It should nevertheless be noted that the same cookie may fall into more than one category..

Types of cookies depending on the entity that manages them

The following cookies can be distinguished according to the entity that manages the device or domain from which the cookies are sent and how the data obtained is processed:

  • Own cookies: These are cookies sent to the user's terminal from a computer or domain managed by the editor itself, from which the service requested by the user is provided.
  • Third-party cookies: These are cookies sent to the user's terminal from a computer or domain that is not managed by the editor, but by another entity that processes the data obtained through the cookies.

 If the cookies are installed from a computer or domain managed by the editor itself but the information collected by the cookies is managed by a third party, then the cookies shall not be considered own cookies.

Types of cookies based on how long they remain active

Cookies can be categorised as follows, according to how long they remain active on the terminal equipment:

  • Session cookies: These cookies are designed to collect and store data only while the user accesses a web page. They are normally used to store information which is only of interest during the provision of the service requested by the user, on one specific occasion (e.g. a list of purchased products).
  • Persistent cookies: These are a type of cookie in which data remains stored on the terminal equipment and can be accessed and processed for a defined period by the manager of the cookie. This period can range from a few minutes to several years.

Types of cookies according to their purpose

The following types of cookies can be distinguished according to the purpose for which the data obtained through the cookies is used:

  • Technical cookies: These are cookies that enable the user to navigate a website, platform or application and to access various options or services offered therein, e.g. control traffic and communicate data, identify the session ID, access restricted areas, consult the individual components of an order, carry out the purchase process for orders, process requests for registration or participation in an event, use security elements while browsing, store content for video or sound broadcasts or share content through social networks.
  • Customisation cookies: These cookies enable the user to access the service using some general default settings taken from various settings on the user's terminal, e.g. language, type of browser and regional settings used to access the service, regional settings used to access the service, etc.
  • Analysis cookies: These cookies enable their manager to monitor and analyse the behaviour of users of the websites to which the cookies are linked. The information collected by these cookies is used to measure activity on websites, applications or platforms and to create browsing profiles for their users in order to institute improvements through analysis of data relating to how users are employing the service.
  • Third-party advertising cookies: These cookies allow advertising spaces to be managed as effectively as possible. These cookies store information on users' behaviour obtained through continual observation of their browsing habits, thus enabling specific profiles to be developed in order to display advertising based on these habits.

Our Website uses own and third-party cookies that enable us to store and access information relating to the language and browser type used and other general default user settings, as well as to monitor and analyse users' activities with the aim of improving and providing our services as efficiently and in as customised a manner as possible.

The use of cookies in the provision of Information Society services offers numerous benefits due to the fact that they: (i) facilitate the user's navigation of the Website and access to the various services it offers; (ii) eliminate the need for the user to configure general default settings on each visit to the Website; and (iii) foster improved functioning of the Website and the services provided therein, by analysing of the information obtained through installed cookies.

Madrid Destino does not collect or store your personal information through the use of cookies (e.g. your name or address), and therefore this information cannot be used to identify you.

Nevertheless, you can configure your browser to accept or reject cookies, or choose which cookies to accept and which to reject, by following one of the procedures detailed below, depending on the browser used:

On its Website, Madrid Destino uses

Session cookies

Storage and validity of session cookies is temporary, i.e. until the user ends the Website session. These cookies do not permanently record any information on your computer’s hard drive.

cookie Owner Duration Purpose Level
cc_cookie_agree www.mataderomadrid.org 1 year This cookie tells us whether you have already been shown our Website's Cookies Policy Notice, in order to avoid showing it to you again. level 1
SimpleSAMLSessionID www.mataderomadrid.org 1 year This cookie tells us whether a user is authenticated among the different Madrid Destino websites level 1

 

Analysis cookies

Specifically, Madrid Destino stores Google Analytics "analytical" cookies on the user's terminal. The user may opt out of being tracked using the opt-out facility provided by Google Analytics.

For more information: Google Analytics Cookie Usage on Websites Google Analytics Cookie Usage on Websites.

cookie

Owner

Duration

Purpose

Level

_ga

www.mataderomadrid.org

2 years or update

A cookie set by the analytics.js JavaScript library owned by Google. The analytics.js library is part of Google Universal Analytics and it uses this first-party cookie, which contains an anonymous user identifier, to differentiate between users.

level 2

_gat

www.mataderomadrid.org

10 minutes following creation or modification

A cookie set by the analytics.js JavaScript library owned by Google. The analytics.js library is part of Google Universal Analytics. It uses this first-party cookie, which contains an identifier, to differentiate between different tracker objects created during the session.

level 2

__utma

www.mataderomadrid.org

2 years or update

This cookie keeps a log of the number of times a user has visited a site, and when the first visit and last visit took place.

 

level 2

__utmb

www.mataderomadrid.org

30 minutes or update

This cookie helps calculate the duration of a user's visit by storing the time and date of access.

level 2

__utmc

www.mataderomadrid.org

expires on end of session

This cookie helps calculate the duration of a user's visit by storing the time and date of exit from the site.

level 2

__utmz

www.mataderomadrid.org

6 months or update

This cookie helps record traffic source or campaign information; it keeps a log of which search engine the visitor used, which links he or she clicked on, which keywords were used and from which area of the world the page was accessed.

level 2

__utmli

www.mataderomadrid.org

2 years or update

These cookies create an anonymous user ID which is used to count the number of times a user visits the Website. It also keeps a record of the first and last time the user visited the Website. Similarly, it calculates when a session has ended, the user's origin and the keywords used.

level 2

Cookies used by external content providers' plugins

Cookies used by external content providers' plugins are necessary to enable the user to access content or services provided by third parties, e.g. to view videos stored on YouTube, to view geographic locations in Google Maps or to offer you information on how many times the page of our Website you are viewing has been evaluated by Google+1. They are governed by the provisions of their respective cookies policies.

Google plugin cookies

Madrid Destino uses external Google plugins, which means that cookies will be sent.

For more information, consult: How Google uses cookies

The information collected by the external Google plugins on our Website, including the user's IP address, may be sent to Google and stored on its servers. This information is managed exclusively by Google. These cookies do not identify the user personally unless he or she has an active Google session, in which case the information will be linked to the Google account.

For more information, consult:Types of cookies used by Google

Madrid Destino uses the Google Maps plugin to display geographic locations (our offices and other locations).

Some parts of the Madrid Destino Website show embedded YouTube videos. The cookies implemented by Google on any page containing a YouTube video are used to measure the number and behaviour of YouTube users, including information linking the visit to our Website to the user's Google account in the event that there is an active session.

Cookies de complementos de Vimeo

Some of the pages of our Website contain embedded Vimeo videos. This service uses Google Analytics to monitor usage. To this end, it employs the same cookies described in the section: "Analysis Cookies" “__utma”, “__utmb”, “__utmc” and “__utmz”.

For more information, consult: Vimeo Cookie Policy .

Levels of intrusion associated with the cookies we use

The cookies outlined above are associated with a "level of intrusion" criterion which rates them on a scale of 1 to 3, where:

  • Level 1: is for cookies used internally as an essential component of provision of the service requested by the user.
  • Level 2: is for anonymous cookies used internally which are necessary for content maintenance and navigation, as well as cookies managed by third parties within the context of services expressly requested by the user on the websites of said third parties (e.g. Social Facebook or Twitter plugins, embedded videos, maps).
  • Level 3: is for cookies managed by third parties within the context of services not expressly requested by the user, enabling the monitoring of said user via web pages not owned by Madrid Destino (e.g. graphic advertising management platforms). The owner shall be specified for cookies rated at this level. Use of level 3 cookies is only permitted following authorisation by the user, through express confirmation of his or her consent.

Review

These lists are updated as quickly as possible as the services offered on the Website change or evolve. Occasionally during this update process, however, the list may not yet include a cookie, although such cookies shall always have the same purposes as those included in the lists.