Matadero Madrid center for contemporary creation
A teratoma is a cyst that contains hair, teeth or bones, a monstrous mutation and hence its etymology refers to the nightmare. The unstoppable need for the biological mutation that reproduces itself over and over again and that can be compared to the mutant ability of capitalism and resistance movements. In "mutant" Teratoma it applies to any cultural stratum or pre-existing knowledge and generally one that has undergone or undergoes constant adaptations, understanding its survival in the context of resistance to capitalism, with whether survival has been achieved as its object of reflection. The main idea of the Teratoma project is to create a monster that comes alive.
The aim of the project is to create a device through hoax and culture jamming that ends up phagocytizing reality through its own means. An invitation to the new Cronenbergian meat that will include its own TV programme (Teraroma tv) as well as different audio visual sculptural sets where the signal will be broadcast.
The lure will be activated by an energy drink (its name is unpronounceable, it is a rose and a cross) that I have produced this year (fig. 1). It will be sent to different sectors and personalities (influencers) so they can publicise it: an object both mysterious and difficult to access. By advertising in different formats (billboards, TV ads, etc.) we will generate expectations and desires around the product, which will have campaigns (culture jamming- detournament) scripted in which hoaxes will be created about the drink's properties to increase its myth.
At the same time, a TV-Chroma set will be created in the Matadero studio where, in addition to accompanying audio visual experimentation in different narrative-aesthetic formats, there will be space to mix fiction and reality with national cultural agents who will generate content around the drink and its universe. The ideal thing would be to broadcast a pirate TV signal.
About Marian Garrido
27/11/1984 Avilés, Asturias She lives and works in Madrid.
Degree in Fine Arts from the Complutense University of Madrid and Master’s in History of Contemporary Art and Visual Culture at the MNCA Reina Sofía Museum. Graduated in Advertising Graphics at the Oviedo Art School, she worked for years in the field of graphic design, winning the Motiva student prize in 2005 and taking part in the Experimenta Design Biennial Lisbon. She currently teaches Design History and is the academic coordinator and director of TFG at the Visual School of the Istituto Europeo di Design Madrid. She has directed and given several seminars and lectures including "Postanarquismo; Nomadismos e interzonas" (Postanarchism; Nomadisms and interzones) for two years in the CortoCircuitos de Extensión Universitaria Complutense programme, "En las ruinas del futuro; el fantasma de la máquina" (In the ruins of the future; the ghost in the machine) developed in RAMPA, "Arte y mutaciones en la cultura de consumo actual" (Art and mutations in current consumer culture) in Medialab Prado, "Stop making sense" in La Casa Encendida or "Abandon all art now" in the MACBA. She has exhibited in the Sala de Arte joven de la Comunidad de Madrid, Centro de Arte Conde Duque, LABoral Gijón, Matadero Madrid, Fabra i coats, Sant Andreu contemporani, CentroCentro Cibeles and La Casa Encendida. She won the Generación 2017 award from La Casa Encendida and Circuitos de artes plásticas (Plastic Arts Circuits) 2017.
My artistic practice tackles several converging axes: accelerated capitalism and its survival through adaptability capable of phagocytizing or adapting discourses or ideologies and sci-fi as a scenario of speculative contingency. During 2018 (the Caosmotropía (Chaosmotropy) series) my lines of research focused on the idea of Haraway's Chthulucene and human extinction on a planet of rotting garbage and the social communities emerging from the internet and the new radical identities of dissent. In my thesis, I am also researching "Sample, remix y mashup: prácticas liminales de la cultura mutante” (Sample, remix and mashup: liminal practices of the mutant culture) which is partly the genesis of the project to be developed in Matadero.