MADRID FASHION FILM FESTIVAL
International Fashion Film Festival
Date
28 October
3 November 2013
Institution
Cineteca Madrid
MadridFFF is the first International Fashion Film Festival held in Madrid, a competition open both to professionals as well as young talent from the audiovisual, fashion, and advertising fields that will be taking place from Octubre 28 till November 3 2013 at Cineteca at Matadero Madrid.
FASHION FILM, A NEW GENRE
Evolution is a constant value on the market, in the media, and in advertising. New framework that gives way to new content and different ways of getting it out there. And, as a consequence, adaptation becomes a necessity and a challenge.
Fashion film is the answer to all that. It is a new way to capture the image of fashion and give it movement and content. Audiovisual, innovative, and especially planned for the Internet and the public's newest habits. It is a new way to communicate and invest in branding.
All sorts of brands have seen the genre's potential for creative license, dissemination, and segmentation. Armani, Cartier, Fendi, Marni, Vuitton, Prada, and Zara, to name a few, have taken advantage of the virtues this trend has to offer.
Fashion photography is made complete and is evolving today with a new product, a new tool that is giving way to a new genre to explore and use to its advantage: fashion film.
Consult here the full program of screenings and activities.
For more information, visit madridfff.com
FASHION FILM, A NEW GENRE
Evolution is a constant value on the market, in the media, and in advertising. New framework that gives way to new content and different ways of getting it out there. And, as a consequence, adaptation becomes a necessity and a challenge.
Fashion film is the answer to all that. It is a new way to capture the image of fashion and give it movement and content. Audiovisual, innovative, and especially planned for the Internet and the public's newest habits. It is a new way to communicate and invest in branding.
All sorts of brands have seen the genre's potential for creative license, dissemination, and segmentation. Armani, Cartier, Fendi, Marni, Vuitton, Prada, and Zara, to name a few, have taken advantage of the virtues this trend has to offer.
Fashion photography is made complete and is evolving today with a new product, a new tool that is giving way to a new genre to explore and use to its advantage: fashion film.
Consult here the full program of screenings and activities.
For more information, visit madridfff.com